Are you struggling to get your website to the top of Google search results? You’re not alone. With millions of websites competing for attention, it’s more important than ever to ensure your site stands out. As an experienced SEO freelancer, I specialize in helping both B2C and B2B companies achieve higher rankings, attract more traffic, and convert more leads.
I use proven SEO strategies tailored to your business, from in-depth keyword research to technical site optimization and high-quality content creation. By understanding your industry and your customers’ search habits, I’ll help your website not just rank—but rank for the right keywords that bring in real business.
Don’t let your competitors outrank you. Let’s elevate your online presence and grow your business with effective SEO strategies. Work with me to start climbing the search results.
Getting this page to rank wasn’t a walk in the park. Successfully ranking a landing page takes a seasoned SEO expert who can analyse the competition, improve upon what’s already performing well, and boost the page’s authority above the rest.
That’s where I come in. As an SEO specialist with over five years of experience working with both B2C and B2B businesses, I bring a combination of industry knowledge and a fresh perspective to stay ahead of your competition. I have the experience and techniques to help your website climb to the top of search engine results.
In today’s ever-evolving digital landscape, you need someone who doesn’t just understand SEO but also keeps pace with search engine algorithm updates, advancements in AI, and the intricacies of both technical SEO and content optimisation. Let’s work together to make your website a top contender in the search rankings.
In 2024, the digital landscape is more competitive than ever, and businesses can’t afford to overlook SEO. Whether you’re targeting consumers or other businesses, having a strong online presence is essential for growth. With search engines evolving rapidly, SEO is no longer just about ranking for a few keywords—it’s about delivering a seamless user experience, staying visible across the customer journey, and adapting to the latest search trends.
SEO is crucial because it helps your website get discovered by the right audience at the right time. As search algorithms become smarter and incorporate AI, your website needs to provide high-quality, relevant content, as well as meet technical standards for speed and mobile usability. For B2C and B2B businesses alike, effective SEO drives organic traffic, builds brand authority, and reduces dependence on costly paid advertising.
Investing in SEO now means setting your business up for long-term success, as it enables you to keep pace with industry changes and outmanoeuvre your competition. In 2024, businesses that prioritise SEO will be better positioned to attract more customers, convert leads, and boost revenue. If you’re ready to make SEO work for you, let’s discuss how I can help you stay ahead in the search rankings.
Google’s algorithm is always changing, with updates happening regularly to improve user experience for the search engine itself. For websites, this means it’s crucial to stay ahead of the latest changes to maintain visibility and keep your website ranking high. Ignoring updates can lead to traffic drops, lost leads, and reduced revenue.
As an experienced SEO freelancer, I help B2C and B2B businesses stay on top of Google algorithm updates. By continuously monitoring updates and refining SEO strategies, I ensure your website not only remains compliant but also takes advantage of new opportunities to boost your rankings.
I have tried and tested different white hat SEO techniques after every update to ensure websites retain their rankings. These include:
Whilst ChatGPT is an excellent tool full of useful information, there are some drawbacks to using it over Google, such as:
Local search is important because of the increased connection between search and location. Not only this, but there is an increased connection between mobile users and local search. For example, 88% of individuals who use a smartphone for local search visit a related business within a week.
There are also a lot of long-tail keyword searches relevant to mobile voice search. An example could be ‘What bakeries are near me?’ or ‘What are the best cafes in Liverpool City Centre?’. If you rely on local customers and clientele, you need to make sure your website’s content is optimised for local and long-tail keywords.
In most cases, SEO takes between 3 to 6 months to start making an impact to your website. However, there have been plenty of cases where it can take 6 months to a year to see results.
It’s important to be patient during this process. You will not see fast results like you can with paid advertising, but the ROI can be much better. Excluding the money you pay an SEO expert or team to yield results, it is essentially free traffic and leads that you are gaining.
It’s highly recommended that you go for the long haul with SEO, and that goes beyond a few months. Ideally, you would stick with SEO work for your website on a permanent basis.
Why? Because your competition will always try something new. If one website stops its SEO work, another could be just getting started and can knock your website off the top of Google. That is why it is crucial to stick with it, even when you are ranking top and are seeing amazing results.
In short, Black Hat SEO is a set of techniques that violate Google’s terms of service, as well as the rules of other search engines such as Bing and Yahoo.
The term ‘black hat’ has Western movie origins to distinguish the bad guys from the good guys, the latter of which typically wore white hats (which is also where the term ‘White Hat SEO’ originates from),
Ultimately it depends on your goals. If you’re willing to spend more for quicker results in the short term, you should consider paid advertising.
However, if you want to spend less in the long term, and are willing to have patience to see potentially even better results, SEO is a much better digital marketing strategy to work with. Not only will it cost less, but the ROI is likely to be significantly better.
